Maplebrook Wills

Who we are

Maplebrook Wills Limited is an established company with a rapidly growing client base. We help people distribute their assets according to their wishes by writing the perfect will for their circumstances and preparing other legal documents like Lasting Powers of Attorney (LPAs). We also help them with related services such as funeral plans and trusts – working primarily on an income-generating referral model.

This is achieved using our unique software platform, the EDGE, and established methodologies for generating leads, selling and writing Wills, harnessing supplementary income streams from services that complement Will writing, and generating more leads. All in a stunningly successful virtuous circle.

Maplebrook Wills has documented these methods and processes and is now looking to share it with ambitious franchisees.

Stability, security and the opportunity to create a six-figure business

Will writing is a recession-proof industry. People live and people die – and at some point, many of us realise we need a will. So many people reach this conclusion that we can say with confidence that your market will never reach a saturation point – in fact, nearly two thirds of UK adults do not have a will and less than 1% have an LPA.

Some industries are under threat from automation. And whilst the bottom end of the Will writing market is already served by £25 online wills, we are not concerned with that – the human part of our service cannot be automated.

We offer wills from £149 and upwards, guiding clients to happily choose the most appropriate will and price point for themselves. But a will is rarely where any piece of business concludes. The friendly, professional and useful nature of the Maplebrook Method™ means that it is normal to identify other services that a client needs including trusts, probate, LPAs and funeral plans.

You will help them with these directly or indirectly and significantly add to the revenue you generate. There is no exaggeration involved when we say that the combination of the Maplebrook EDGE and the Maplebrook Method™ can provide the opportunity to earn a six-figure annual turnover. And all whilst being a respected member of your community.